What it is: A gentle, yet thoroughly cleansing shampoo that helps to transform fine, flat hair to look and feel like naturally thick hair.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns: Dryness, Frizz, and Heat Protection
-Apply to wet hair.
-Follow with Full Conditioner (sold separately).
- Patented Healthy Hair Molecule (OFPMA)
Ingredient Callouts: This product is cruelty-free and formulated without parabens, sulfates SLS and SLES, and silicone.
What Else You Need to Know: This formula is powered by Living Proof’s patented healthy hair molecule (OFPMA), which preps your hair for maximum fullness and body by removing residue and buildup. It also helps repel dirt and oil to keep hair cleaner, longer. This product is color-safe and safe for chemically treated hair.